Shadowing - Follow Users to Observe Their Actions and Behaviors
Shadowing involves closely following users in their natural environment to observe their actions, behaviors, and interactions. This method provides deep insight into user
Contextual Interview: A Step-by-Step Guide
Contextual Interviews involve observing and interviewing users in their natural environment to gain a deep understanding of their behaviors, needs, and pain points. This method provides rich qualitative
Journey Map: A Step-by-Step Guide
A Journey Map visualizes a user’s experience from start to finish, showing the steps they take and their emotional journey. This tool helps you understand user needs,
Stakeholder Map: A Step-by-Step Guide
Creating a Stakeholder Map helps you identify all the individuals and groups involved in or affected by your project. This process ensures that you consider all perspectives and
Secondary Research: A Step-by-Step Guide
Secondary Research involves collecting and analyzing existing data and information from various sources to build a foundation for your project. This guide will help you conduct effective secondary